According to Rolling Stone, Hasbro announced on Thursday (August 22) they had purchased Entertainment One, a multimedia company that owns the children’s franchises Peppa Pig and PJ Masks.
View this post on Instagram
Hey @kingdmc, thanks for stopping by our booth at @comic_con! #HasbroSDCC
A post shared by Hasbro (@hasbro) on Jul 19, 2019 at 1:18pm PDT
eOne also has a music division, which just happens to be one of the largest independent labels in the industry. During this year’s first quarter, the company took in $30 million worth of revenue.
“Hasbro will leverage eOne’s immersive entertainment capabilities to bring our portfolio of brands that have appeal to gamers, fans and families to all screens globally and realize full franchise economics across our blueprint strategy for shareholders,” CEO Brian Goldner told Deadline. “We are excited to welcome eOne’s talented employees from around the world into the Hasbro family.”
View this post on Instagram From all of us at Hasbro, congratulations to the Boston @RedSox, 2018 #WorldSeries Champs! #DamageDone A post shared by Hasbro (@hasbro) on Oct 29, 2018 at 10:04am PDT
eOne has owned Death Row’s catalog for several years. The company spent roughly $280 million to buy it in 2013, seven years after the legendary Hip Hop label was forced to declare bankruptcy.
Toys Against The World?